Job Details

A company is looking for a Campaign Strategist to execute and optimize B2B integrated marketing campaigns for their SMB business.Key ResponsibilitiesLead the planning and coordination of global SMB campaigns to drive MQLs and connect ratesAudit and optimize the SMB marketing motion to identify and fix inefficiencies in the funnelManage cross-functional collaboration to ensure cohesive execution of marketing strategiesRequired Qualifications10+ years of experience in Campaign Marketing or Integrated Marketing, particularly in B2B SMB segmentsProven ability to influence and drive results in highly matrixed organizationsStrong analytical skills with experience in data management and reportingHands-on experience with project management and understanding of B2B marketing analyticsBachelor's degree or higher